OK, so that was totally link baiting because technically this isn’t a mashup in the web 2.0 sense. But from my point of view the blend of works from two talented artists to create something unique and beautiful could also be considered a mashup.

So what’s mashed in this video? While not extra-sensory, this visually stunning footage was inspired by Hans Zimmer’s haunting sound track from the Dark Knight. Apart from daring the waters around the Galapagos islands teeming with all kinds of creatures the creative Darek Sepiolo did an awesome job playing with the brightness to give it a darker effect to go with the theme.

Galapagos from Darek Sepiolo on Vimeo.

Another reason I love social media — we would never have found out about some indy oceanographer whose footage rivals the works of Jacques Costeau and he surely would not have received the recognition that it deserves without it. Also check out Sepiolo’s other video, Sipadan. This would make Charles Darwin proud! Enjoy!

A happy ending to an extreme case of misconduct by a NYPD police officer who shoved a harmless bicyclist off his moving bicycle during Critical Mass. Unluckily for the officer the entire incident was caught on camera and uploaded to YouTube which spread virally over the internet.

The YouTube footage below was used to indict the officer for falsifying records that the cyclist attacked him first.  It seems the cop may also be charged with misdemeanour assult.  You can view the entire 12 minute video on blip.tv.  Hooray for another victory for social media!

I love the viral nature of social media and here is another classic example.  The 6th photo meme, the new version of the age-old chain letter (remember those snail mail days?).  Choose the 6th photo of the 6th page of your flickr stream and post it along with links to six other people or bloggers you know.

By “tagging” your peeps with links to their sites ensures they find out automatically as most bloggers check their ping backs regularly.  The viral nature of this meme drives more inbound traffic to each person tagged which I think is very clever! Hooray for social networking!

My 6th photo meme is in response to being tagged by Mike Volpe and while I do not have a flickr photo stream, I picked the sixth photo from my sixth online photo album on SnapFish.

The photo below is of the legendary five-story step well, Adalaj near my home town Amdavad in western India.  The architecture is a marvelous blend of Hindu and Islamic styles that adds to the history and tragedy behind the legend.

Now for my tags to keep this meme in montion…

What is inbound marketing? What should we use it? Listen and watch Rebecca Corliss sing her heart out about why she wants to use Inbound Marketing for her campaigns and how she cringes at the thought of Outbound “Interruption” Marketing.

Credits:

Rebecca Corliss (@repcor): Lyrics and Vocals
David Fisher (@tibbon): Accompaniment and Music Recording
Mike Volpe (@mvolpe): Mean Boss Dude in video
Ellie Mirman (@ellieeille): Marketer in video
Pamela Seiple (@pamelump): Marketer in video
Rick Burnes(@rickburnes): Marketer in video
Aaron White (@aaronwhite): Marketer in video
James Vaughan (@J_Vaughan): Marketer in video

Funny viral video from my company HubSpot on why outbound cold calling does not work for lead generation. Enjoy.

Happy Independence Day All!

Where the Hell is Matt? (2008) from Matthew Harding on Vimeo.